Privacy policy

PRIVACY POLICY

Last Updated: 6 February 2026

1. Data Controller Information

Company Name: Photosynth AI Limited
Trading Name: Perry AI
Registered Address: 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, UK
Email: info@useperry.com

2. What Personal Data We Collect

We may collect and process the following personal data:

  • Name and contact details (email, phone, address)

  • Payment and billing information

  • Website usage data and cookies

  • Any other information you provide to us

3. Legal Basis for Processing

We process your personal data based on:

  • Consent - where you have given clear consent

  • Contract - to fulfill our contractual obligations to you

  • Legal obligation - to comply with legal requirements

  • Legitimate interests - for our business operations (where not overridden by your rights)

4. How We Use Your Data

We use your personal data to:

  • Provide our products/services

  • Process payments

  • Communicate with you

  • Comply with legal obligations

  • Improve our services

5. Data Sharing

We may share your data with:

  • Service providers who help us operate our business

  • Legal authorities when required by law

  • Third parties with your explicit consent

We do not sell your personal data.

6. Data Retention

We retain your personal data only as long as necessary for the purposes outlined above, or as required by law. Typically:

  • Customer data: up to 90 days since last interaction, unless needed to resolve disputes or enforce our terms.

  • Marketing data: Until you withdraw consent

  • Legal/tax records: As required by applicable law

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Rectify inaccurate data

  • Erase your data (right to be forgotten)

  • Restrict processing

  • Data portability - receive your data in a portable format

  • Object to processing based on legitimate interests

  • Withdraw consent at any time

To exercise these rights, contact us at info@useperry.com.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction.

9. Data Breach Notification

In the event of a data breach that poses a high risk to your rights and freedoms, we will notify you without undue delay and within 72 hours of becoming aware of the breach, as required by law.

10. International Transfers

If we transfer your data outside the UK, we ensure adequate protection through:

  • Adequacy decisions

  • Standard contractual clauses

  • Other approved safeguards

11. Cookies

We use cookies to improve your experience on our website. You can manage cookie preferences through your browser settings. For detailed cookie information, see our Cookie Policy.

12. Children's Privacy

We do not knowingly collect personal data from children under 13 without parental consent.

13. Complaints

You have the right to lodge a complaint with the Information Commissioner's Office (ICO):

  • Website: ico.org.uk

  • Phone: 0303 123 1113

  • Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

15. Changes to This Policy

We may update this policy from time to time. We will notify you of significant changes by email or through our website.

16. Contact Us

For any questions about this privacy policy or our data practices, contact us at:

Email: info@useperry.com
Address: Photosynth AI Limited, 71–75 Shelton Street, Covent Garden, London WC2H 9JQ, UK